Social Media Marketing

We typically offer a range of services to help businesses leverage social media platforms effectively. Here are some common services provided in the realm of social media marketing:

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1. Social Media Strategy: Develop a comprehensive social media strategy tailored to the client's business goals and target audience. This includes defining target demographics, identifying key performance indicators (KPIs), establishing brand messaging, and outlining content themes and posting schedules.

2. Content Creation and Curation: Assist in creating engaging and relevant content for social media platforms. Develop written content, design visuals, create videos, and curate user-generated content to maintain a consistent and compelling brand presence across social channels.

3. Account Setup and Optimisation: Set up and optimise your social media accounts. This involves creating and customising profiles, including relevant branding elements such as profile pictures, cover photos, and bios. Also optimise account settings, privacy settings, and linking to other online properties.

4. Social Media Advertising: Develop and execute targeted advertising campaigns. Identify the most effective ad formats, select appropriate targeting parameters, optimise ad spend, and monitor campaign performance to achieve desired outcomes.

5. Influencer Marketing (available for an extra cost): Identify and collaborate with relevant influencers on behalf of the client. Manage influencer partnerships, negotiate contracts, coordinate sponsored content, and track performance to ensure effective influencer marketing campaigns.

6. Community Management (only within the ads): Handle community management on social media platforms, including monitoring comments, messages, and mentions, and engaging with the audience in a timely and authentic manner. They can respond to inquiries, address customer concerns, and foster a positive online community around the brand.

7. Social Listening and Monitoring: Social media monitoring tools to track brand mentions, industry trends, and customer sentiment. Provide regular reports and insights on social media performance, audience engagement, and competitor analysis to inform marketing strategies and decision-making.

8. Analytics and Reporting: Analyse social media data to measure the effectiveness of campaigns and track progress toward goals. Provide detailed reports on key metrics such as reach, engagement, website traffic, conversions, and ROI. 

9. Social Media Training and Consulting (available for an extra cost): Offer training and consulting services to educate clients on social media best practices, platform features, and emerging trends. Provide guidance on content creation, engagement strategies, crisis management, and leveraging social media for business growth.

10. Cross-channel Integration: Integrate social media marketing efforts with other marketing channels to create a cohesive and synchronised marketing approach. Ensure consistent branding, messaging, and customer experience across various touchpoints such as websites, email campaigns, and offline marketing materials.

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You're sure to be in safe hand with us being a quality over quantity, Social Media Marketing agency.